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October 7, 2013 Launches National Brand Gift Cards adds store brand gift cards to the broad range of personalized, local, virtual, discount, and group gift cards available on the Internet’s most-trafficked gift card website.

Pittsburgh, PA. October 8, 2013 –™, the leading website for gift cards, announces GiftBrands, gift cards redeemable only at major merchant locations that can also be personalized.

GiftBrands gift cards, distributed via the company’s print-on-demand facility and in-house fulfillment center, gives consumers both the ability to buy their favorite national brand gift cards and to make the cards unique with personal photos and custom messages.

“GiftBrands plugs a hole in the gift card market by allowing customers the ability to personalize plastic gift cards redeemable at major retailers,” said Jason Wolfe, CEO of While some retailers allow customization of e-gift cards, few, if any, offer the type of personalization can provide. GiftBrands also supplements the company’s discount gift card business. Wolfe adds, “As one of the largest resellers in the gift card aftermarket, we now offer our customers both full value and discount gift cards for their favorite merchants. We truly are a one-stop, gift card shop.”

The growing list of merchants who have signed up for GiftBrands includes over 60 initial national brands including all Landry’s, Inc. restaurants (Morton’s, McCormick & Schmick’s, etc.) and Bloomin’ Brands, Inc. restaurants (Outback Steakhouse, Bonefish Grill, etc.), and more.


Since 1999, has been providing U.S. consumers with an array of gift card products including personalized gift cards, group gift cards, virtual gift cards, discount gift cards, and local gift cards, redeemable at millions of establishments across the country. In 2012, the company delivered over one million gift cards to American homes from Boston to the Bay Area. is also a leader in gift card innovation with over 38 patents filed and 3 patents issued.