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Our Vision, Mission, and History

Vision

To be the number one gift card site in the world.

Mission

We are gift card specialists. To make sending & receiving a gift card the most rewarding experience with speed of delivery, creativity, innovation, personalization, and free.

Our Focuses:

  1. Personalization / Customization
  2. Speed of Delivery
  3. Variety
  4. No Fees
  5. Innovation
gift cards

Contact Us

GiftCards.com
495 Mansfield Ave.
Pittsburgh, PA 15205

Phone: 877.944.3822
Fax: 412.539.1042
Email Us

History

Our founder grew up in Milton Hershey School, a school started for orphaned boys in 1909 by the founder of the Hershey Chocolate Company. Remembering a Christmas in 1978 when his family was on welfare, no heat, laying under a blanket with his mother, brother & sister there was a knock at the front door. Running to the door and peering out to a box of gifts left on his front door by strangers. He wanted someday to give gifts back... so in 1999 started this site.

GiftCards.com was originally called directcertificates.com and was started in 1999 as a gift certificate website, selling over 150 merchant gift certificates. In 2003 we decided to change direction and sell only Visa gift cards instead of merchant gift certificates. We were able to successfully buy the domain name 'giftcards.com' and we began the process of converting the web site to sell only Visa gift cards. We found a sponsor bank, a processing partner, a fulfillment center, and we were off selling Visa gift cards. Business started out pretty good, because back then (2003 and 2004), Visa gift cards were not available in the retail stores, only online and we owned a great domain name for gift cards. We were one of five divisions of our parent company, and we employed only a handful of people.

In 2006, our parent company was sold to Digital River (NASDAQ:DRIV), we were bought back by our founder's and we moved into a new office and setup new management. In late 2008 our founder came to join us full time, we put together a new business plan, and new direction for GiftCards.com. The new plan and new direction were centered around being able to provide our customers with a better product, broaden our product offering, have a new focus on corporate clients, and improve the way we deliver and service our product. We purchased a 20,000 sq ft fulfillment center, became Visa, MasterCard, and Discover Certified, brought all customer service in house, and started to provide all services needed by GiftCards.com, to accomplish the new business plan and vision for the company. Since 2008, we've grown to almost 100 employees, hiring industry leading executives, and a great supporting staff. We intend to be the worlds leader in giftcards, and to provide a smile on the faces of recipients. gift cards

The GiftCards.com Lineup