Chapter 11 Bankruptcy Gift Card Watchlist for 2018

Brookstone, Toys R Us, Claire’s Stores, Bon-Ton Stores and The Walking Company added to the list of stores that have recently filed (or will soon file) for bankruptcy. What does that mean for gift cards?

When a company files for Chapter 11 bankruptcy protection, outstanding gift cards become vulnerable. List of gift cards to keep an eye on in 2018.

Take Me Straight to the List

Gift Cards in Critical Condition

RIP: The Gift Card Graveyard

Tips on Filing a Gift Card Claim

READ the Chapter 11 Video Transcript

The Bankruptcy Gift Card Conundrum

What Happens When a Store Files for Bankruptcy?

When a store or restaurant files Chapter 11, the company goes into a reorganization process with a plan to make the business profitable and to figure out how to pay creditors over a period of time. Although the hope is that the business will be saved, other scenarios can occur such as shutting the doors completely, selling the company as a whole or selling parts of the company to a new owner.

The problem for gift card holders is that when a company is in this type of financial trouble, outstanding gift cards become just as vulnerable as the business itself. In fact, the cards are often deemed immediately useless even though stores are open and merchandise remains on the shelves. While some companies ask the courts for permission to continue accepting gift cards during bankruptcy proceedings, some don’t and others only ask for permission to accept the cards for a limited period of time.

Consumers who miss the opportunity to use their gift cards before decisions are made often find their cards are worthless or they must file claims in order to join the list of creditors wanting their money back.

(Read what happened to Borders gift card holders here.)

Gift Cards in Critical Condition

While I always advise using gift cards immediately because the longer you hold onto gift cards, the higher the likelihood that you’ll lose the cards or forget to use them, when you have a gift card to a store in financial trouble, the urgency is even greater. Below is a list of stores currently in or rumored to soon be filing Chapter 11. While I am not a lawyer and cannot offer legal advice on whether or not to buy these gift cards, I do suggest using them before what happened to Borders gift card holders happens to you.

Merchant	Financial Status	New Gift Cards	Outstanding Gift Cards	How to File Claim when Gift Cards Not Accepted
Brookstone	8/2/18 – Brookstone files for bankruptcy through Chapter 11 and announces plans to close all non-airport stores.	TBD	TBD	TBD
Claire’s Stores	3/19/2018 Claire’s Stores files for bankruptcy through Chapter 11. Execs say business will survive.	Claire’s Stores continues to sell gift cards.	Claire’s Stores continues to accept gift cards in stores and online.	Gift cards are still being accepted in stores and online at ClaireStores.com. Company executives say the store remains operational and all customer programs are up and running.   In the event that gift cards are no longer accepted (not expected at this time), file a claim with Claire’s Stores Bankruptcy Handler.
Toys R Us	3/30/18 – Toys R Us abruptly closes website.   3/15/18 – Change of plans. Toys R to close ALL STORES.   6/11/2017 Toys “R” Us files for bankruptcy through Chapter 11 but says they are “operating normally.”	Toys “R” Stops selling gift cards.	Website closed 3/30/2018.   Deadline for using gift cards is April 14, 2018.	3/15/2018 – Toys R Us to Close All Stores.   Gift Cards will only be accepted for next 30 days (expected 4/14/2018). Use Toys R Us cards immediately!   Bed Bath & Beyond Announces it will EXCHANGE Toys R Us gift cards through 4/5/2018.   If you do not use gift card before deadline, File a Toys R Us Claim.
The Walking Company	3/6/2018 The Walking Company files for bankruptcy through Chapter 11.	The Walking Company continues to sell gift cards.	The Walking Company continues to accept gift cards in stores and online.	Gift cards are still being accepted in stores and online at TheWalkingCompany.com.   If you miss the opportunity to use a gift card, file a claim with the Walking Company Bankruptcy Handler.
Bon-Ton Stores	2/4/2018 Bon-Ton Stores files for bankruptcy through Chapter 11.	Bon-Ton Stores continues to sell gift cards.	The Bon-Ton Restructuing Website says the store will continue to honor gift cards and merchandise credits.	Use Bon-Ton Stores gift cards as soon as possible. If you miss the chance to do so, file a Bon-Ton stores bankruptcy claim.
Charming Charlie	12/11/2017 Charming Charlie files for bankruptcy through Chapter 11. Company plans to close 100 of the 300+ stores.	Charming Charlie continues to sell gift cards.	The store’s website says that Charming Charlie will honor gift cards in continuing stores.   As of 3/13/18, CharmingCharlie.com is down so gift cards MUST BE USED in stores.	If you miss the opportunity to use a Charming Charlie gift card, file a claim with Charming Charlie.   See the Charming Charlie restructuring website.

Gift Card Girlfriend Note: A company that appears on the Watchlist is currently in or has recently filed for Chapter 11 bankruptcy protection. When a store emerges from bankruptcy and continues to accept previously-issued gift cards, the store will be removed from the Watchlist. If the store closes or restructures but no longer accepts previously issued gift cards, the company will be moved to the Gift Card Graveyard when the bankruptcy case is closed. This list is updated frequently as bankruptcy news is received. If I have missed anything, please leave a comment below.

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RIP: The Gift Card Graveyard

photo credit: Borders Book Bankruptcy via photopin(license)

When a merchant files for Chapter 11 Bankruptcy, there is a possibility that the store will recover. But there is also the possibility that the store will be shutdown or that a new owner will take over. In either of the latter cases, outstanding gift cards may suffer an early demise, leaving gift card holders to mourn the loss of millions of dollars. Below is a list of gift cards that are defunct as a result of restructuring.

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Tips on Filing a Gift Card Claim

If you decide to file a claim for a gift card to a store that is in bankruptcy, the most important thing to remember is that you are filing an UNSECURED CLAIM. Knowing which type of creditor you are in bankruptcy is important.

In simple terms, you are an unsecured creditor in a store’s bankruptcy case because the store did not give you any collateral (other than a piece of plastic or possibly a digital egift card) when you bought the gift card.

Although there is often a claim deadline in which you should file a gift card claim for a store in bankruptcy, my advice is to file the claim even after the deadline has passed and to hold onto the gift card (or a picture of the front and back of the card) even after you have filed the claim. I offer this advice because I called a claim processor once who told me that you should always file a claim. Although it is unlikely you will get any money back from the gift card, if there is money left after the other claims have been processed, there is a small possibility that you will be reimbursed. I will take that small possibility over no possibility if you never file the claim.

Remember: Your gift card claim of $50 or so is a small drop compared to a huge bucket of million-dollar debts owed by the company going under so please do not file a claim expecting to get your money back quickly or at all. But like I said, to me it is still worth doing.

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Chapter 11 Bankruptcy Video Transcript

Below is the transcript from the video above on what happens to gift cards when a store files for Chapter 11.

Hi, I’m Shelley Hunter, Gift Card Girlfriend, and I want to talk to you about what happens to gift cards when a store files for Chapter 11.

Question: What happens to gift cards when a store files for Chapter 11?

When a store files for Chapter 11, the company has to ask the bankruptcy courts for permission to continue accepting gift cards. In some cases, permission is granted and gift cards are accepted throughout restructuring, but in other cases a deadline can be set which means the stores are only allowed to accept gift cards for a limited period of time.

Question: Why don’t stores stop selling gift cards immediately when they go into Chapter 11?

Typically a company enters Chapter 11 with the intent to emerge and continue as a stronger organization. In the case of The Sports Authority, for example, the company initially announced that they would close some stores, but consumer programs such as their gift cards and loyalty benefits would not be impacted. When the company failed to reach a deal with creditors and lenders, however, the store had to auction off all of its assets instead.

Outstanding gift cards are liabilities that don’t go with the sale. That’s where the gift card deadline comes in.

With the courts permission, consumers are given a short window of opportunity to use their gift cards.

Question: Why don’t gift card laws protect consumers in this situation?

Gift card laws that prevent expiration on closed loop gift cards are essentially useless if the company holding the gift card liability goes out of business.

Question: What should you do if you have a gift card to a store in Chapter 11?

I always advise using gift cards as soon as you get them. The longer you hold onto a gift card, the more likely you are to lose the card or simply forget you have it. If you have a gift card for a store in Chapter 11, however, the urgency is even greater.

Use the gift card immediately. Buy something for yourself, pick up a gift for an upcoming graduation, wedding or birthday present. Or buy products you can donate to a local charity. Just don’t let the gift card go to waste.

Question: What if I miss the deadline and still have a gift card?

If you missed the deadline and still have a gift card, here are two things you need to do. First, file a claim. As an unsecured creditor, your claim will only be paid after all of the secured creditors receive their money so there’s no guarantee you’ll be reimbursed, but there is a chance. Secondly, hold onto the card or at least take a picture of the front and back of it. In some cases, lawmakers have stepped in after a gift card deadline to force a company to accept claims for an extended period of time. But you’ll need to know the gift card number and have proof of ownership in order to file a claim.

Filing instructions for all of the stores currently in chapter 11 are on my Gift Card Watchlist at GiftCards.com/Chapter11

Gift Card Holders Need Protection

I normally only see the good in gift cards, but this situation has caught my attention. I understand shutting down stores. I understand that gift cards can’t be used once a store goes out of business. But I don’t understand why outstanding gift cards can’t be used when a store continues to operate–even if that operation is under the direction of a liquidation company. As long as the doors are open and there is inventory to buy, consumers who have already given the store money in exchange for merchandise should be allowed to collect. (Since statistics consistently show that shoppers with gift cards overspend the value of their gift cards, the liquidation company has the opportunity to move more merchandise by accepting outstanding cards than not.) If the business does eventually close, I believe the courts should treat gift card holders as a group of creditors who are collectively owed several million dollars versus a bunch of individual creditors owed a small sum. (Radio Shack is said to have $44 million in outstanding gift cards.) While I’m not ready to go “Legally Blonde” on this issue, I do think some type of reform is in order. Anybody else?

If you know of other gift cards in jeopardy, add your comments below or reach out to me on Twitter (@GCGirlfriend).

Happy Gift Carding!

~Shelley Hunter, Gift Card Girlfriend